Saturday, September 8, 2012

A logo can help brand yourself


As an internet marketer one of your goals is to brand yourself. We want to make sure that known as the expert in your niche. You want instant recognition when the subject comes up in your niche. One way to help your brand is to have a logo.

One of the most important parts of the internet marketing puzzle is branding. Branding is the creation of a profile or a reputation as an expert in your field or niche. Branding helps sales because people want to buy from an expert. Branding helps your relationship with your list who want to obtain information from an expert and they also know that an expert.

With the brand as any product you promote or create, if it is tied to your brand, will have a much better result for sale. Once you establish yourself as an expert, you want to have any product or communication or website to piggyback on your expert status. One way to make sure that happens is to have some kind of logo that is associated with you.

If you establish a logo that is associated with you, the expert, so every time a visitor sees the logo, what ever are using the logo will be associated with you. This association is extremely important because it lends credibility and confidence to any site or product that is connected to it.

Your logo is a graphic design that is used on all your websites in the same or similar niche. The logo can embed the image, the product, a representation of your niche, or just a graphic design using the names or initials. I've seen many internet marketers utilize a picture with a unique representation of the name used as the logo. I see him on most of their websites so there is no doubt whose site or product is represented.

The logo may be large, such as header, which is used on all your websites, or can be small where you can place it anywhere on the page or even add to those pre-built header. What ever needs to be done in a way that represents you and reflects your reputation as an expert.

How is you certainly want it to be a quality piece of graphic art. You want it to be unique and instantly recognizable and you want it to be easily incorporated into your web sites.

You should have your graphic logo done by a respectable professional.You certainly do not want it to look like you made a logo ad hoc is not the best quality. Remember, you represent and your reputation. You might also want to work with a theme that you intend to use on your websites for your specific niche so that it blends in or compliments the other graphics used on your sites.

Branding is an important part of internet marketing. You can improve your brand by associating yourself with a logo that can be used in different ways. The continuous use of the logo mark all the time, your success will add to global branding. Branding success translates into a sales success ....

No comments:

Post a Comment